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Tue, Dec 2, 2008 13:16 EST

BlackBerry Storm Blasted by David Pogue: Why NYT Storm Review is a "Dud"

Topic: Infrastructure

Blog: Mobile WorkHorse

Current Rating: 5 Comments: 12

The world's first touch screen BlackBerry, the Storm, landed in the United States late last month, and much to RIM's chagrin, the device has already been slammed by a number of high profile gadget reviewers, including the New York Times' David Pogue, who dubbed the Storm "the BlackBerry Dud." That's fine. Opinions are just that: opinions. We've all got 'em. The problem is that Pogue's review misrepresents the new BlackBerry, which, though far from perfect, shows some real potential—at least in my opinion. Here's why.

image of BlackBerry Storm 9530 with protective film being removed
RIM BlackBerry Storm, fresh out of the box

First of all, some important background on Pogue: Though he reviews a wide variety of gizmos and other electronics for The Times, he's largely considered an "Apple reviewer," because he's one of the few folks lucky enough to regularly receive new Mac products from Jobs and Co. before they're publicly released. (Pogue was, in fact, recently named one of the top 10 Apple influencers of 2009 by MacLife magazine). Pogue's Apple-related reviews tend to be positive, as well—with the exception of his July piece on MobileMe, which was particularly critical of Apple, though it would've been difficult not to be following that fiasco...

It's also worth mentioning that Pogue wasn't alone in his harsh assessment of the Storm. Quite the opposite, really; early Storm reviews were largely negative, with one bad review seemingly feeding off of another. I could list them here, but the only one that really got my blood-boiling was Pogue's—probably because I respect the guy as a fellow gadget reviewer and because he's so well-read--and as such, I'll focus on that review.

What follows is a list of some of Pogue's complaints about the Storm, as well as my commentary on why most of his points don’t add up.

From Pogue's Storm review:

"[I]n its zeal to cash in on some of that iPhone touch-screen mania, R.I.M. has created a BlackBerry without a physical keyboard. Hello? Isn’t the thumb keyboard the defining feature of a BlackBerry? A BlackBerry without a keyboard is like an iPod without a scroll wheel. A Prius with terrible mileage. Cracker Jack without a prize inside."

My take: RIM isn't doing away with physical keyboards. The vast majority of its devices feature some of the most functional smartphone keyboards on the planet, including, three of the four latest additions to the BlackBerry family: The Pearl 8220, Bold 9000 and Curve 8900. If you want a BlackBerry with a keyboard, you'll have no trouble finding one in the future.

It's true that RIM's attempt to market a touch screen BlackBerry represents the company's desire to capitalize on the popularity of the iPhone, but it also demonstrates that RIM is attempting to innovate in a market where a lack of innovation can quickly lead to trouble—just look at Palm.

Oh yeah, and considering Pogue is a bit of an "Apple Guy," you'd think he would realize that Apple's high-end iPod touch—the "funnest" iPod to date, according to Apple—doesn’t feature a scroll wheel because Apple decided to try something different...

From Pogue's review:

"The entire screen acts like a mouse button. Press hard enough, and it actually responds with a little plastic click...As a result, the Storm offers two degrees of touchiness. You can tap the screen lightly, or you can press firmly to register the palpable click...It’s not a bad idea. In fact, it ought to make the on-screen keyboard feel more like actual

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Average (2 votes)
5
 
 
Wed, Dec 3, 2008 16:17 EST
Anonymous user
Posted by: Anonymous
Rating: 50

It's nice to see an article with some reasonable commentary on the "issues" with the Storm. Having played with the iPhone and now the Storm, not only do I find Pogue's review offensive, I find it borderline slander.
Someone with his level of influence on the tech community should be more responsible for his commentary.
To be honest, I'm fed up with all the iPhone vs BB comparisons. I remember when the iPhone came out and they were calling it the BB killer, like there is really any serious comparison between the two. Sure they have similar functions and uses, but the iPhone is a really sweet phone for the masses, and the BB is a really serious tool for the corporate world. Sure there is and will be cross-over of the two, and RIM would be foolish not to try and build some devices to cater to the public, but that doesn't mean the two should be compared to each other as they have been.

I think the biggest thing that annoys me in many of the reviews is the annoyance with the double action touch screen. Personally I find the RIM solution to avoiding accidental "screen taps" to be brilliant, it works excellent, sure it may take some getting used to for some, but I would be great if these reviewers would spend a week or so using it, instead of 10 mins and then blasting it.

Cheers,

 
Wed, Dec 3, 2008 19:33 EST
Posted by: Laurie M. Orlov
Rating: 30

I just switched back to my old faithful BlackBerry today after 3 anxiety-filled days in which I could not reply to a single e-mail without 3 attempts at every single word. (This does not count the accidental tilt of the screen or the slip of my hand to accidentally start the video camera). Happily and enthusiastically restarted the old one, and happily packed up the box to go back to Verizon.

If you want to type sentences (more than Yup or Nope), this multi-function hand muncher is more than annoying. Some fast thumb typists are going to throw the thing into a beer mug, I am sure. And I got no disagreement from Verizon tech support when I said why I was returning it.

Course, if you want to use it as a video camera, a music down-loader, a web surfer (maybe, if you can bookmark all your links), or maybe even a phone -- sound is good -- or anything other than typing, more Storm power to you.

By the way, if anyone remembers the old banner years ago which was such an embarrassing lack of integration between web and store in CompUSA: "We're not compusa.com" -- so don't expect to buy on the web and return in the store, then welcome to Verizon. The store informed me that there would be a $35 restocking charge for bringing it back there versus sending it in its box back to corporate.

Hope the dogged enthusiastics continue to enjoy the Storm.

 
Thu, Dec 4, 2008 10:11 EST
Posted by: Al Sacco
Rating: 90
Hi Laurie,

Thanks for your comment.

I'm sorry to hear that you had such a bad experience with the Storm. The device certainly isn't for everybody, and no operating system upgrade is going to change that fact.

As I stated in my first impressions of the Storm, "Typing on a touch screen is just different than using a physical keyboard, and it takes some getting used to. When I first picked up the Storm and started typing a test message, I made typos in almost every word I spelled out..."

Just like you, I had typing issues with the Storm at first; however, after two weeks of use, I rarely even think about the process anymore. And though I still make quite a few typos while using with the Storm, that seems to me to be the nature of touch screen devices; I've yet to type on any touch screen, stylus or no, that didn't lend itself to more typing errors than a full QWERTY keyboard. Touch screens simply are not as efficient when it comes to rapid typing. Period.

(Full disclosure: Though I'm a fan of the Storm, it's no replacement for the BlackBerry Bold I'm currently using, which has a physical, full QWERTY keyboard.)

From your comment:

"I just switched back to my old faithful BlackBerry today after 3 anxiety-filled days in which I could not reply to a single e-mail without 3 attempts at every single word."

You mention that you've been using a BlackBerry 8703e, a device with a full QWERTY keyboard. Had you ever used another BlackBerry with a SureType keyboard, like the Pearl 81xx or Pearl 8220?

It sounds like your typing issues are related to the SureType keyboard as much as they are to the SurePress screen. Did you have the same issues when you flipped the device into landscape mode and employed the full QWERTY virtual keyboard? (I'm guessing you did since you decided to return the device...)

It's probably worth mentioning that I avoid the SureType keyboard at all costs while using the Storm, but thankfully, I haven't come across any instances in which another keyboard option wasn't available to me, either full QWERTY or multitap.

Oh, and don't worry, all of us "dogged enthusiastics [sic]" will indeed continue to enjoy the Storm. ;)

AS

 
Thu, Dec 4, 2008 11:16 EST
Anonymous user
Posted by: Anonymous
Rating: 10

I'm looking for product reviews, not body slams. Why not just tell us about the product and go cry in the closet by yourself. This is the kind of thing that fills the Internet with crap. Stop it.

 
Sat, Dec 6, 2008 9:05 EST
Anonymous user
Posted by: mas90guru
Rating: 80

The main problem with the BlackBerry Storm is that it's not much more than a big screen BlackBerry.

It does not ship with any innovative software or do much other than rotate automatically when turned.

Anyone looking to verify this should load up Facebook on the BlackBerry. Notice that it's the same tired application that's on all other BlackBerries. Notice that all the app really does is provide notifcations. To do anything really interesting you must launch the mobile Facebook site.

Compare that to the version available to iPhone which is damn close to a mobile version of Facebook complete with an easy way to upload photos and CHAT with your friends.

PS - The whole "reviewer is an APPLE FANBOY" is so 2000. I automatically skimmed any of your paragraphs that started with that. I assure you the NY Times is not publishing biased reviews. What I will also say is all the blog sites that had mediocre reviewes (neither praising or critical) suddenly turned very critical once they saw everyone else do it. If you have seen the Twitter feeds of the top 5 technology blogs you'd have seen MEGA complaints as they were writing reviews about stability, usability, etc. The real story here is not Pogue -- the real story is why so called top 5 gadget sites had such middle of the road reviews and only turned negative after comparing notes with each other. For grins go look through some of the twitter streams of those guys who wrote reviews and see what they had to say up to the embargo date. I think you'll be very surprised.

About this Blog

Al Sacco writes about (and drools over) anything and everything mobile or wireless as it applies to the global workforce--with a focus on BlackBerry smartphones.

Got tips? Send 'em Al's way.

Follow this blog on Twitter: @MobileWorkHorse.

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