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Thu, Feb 5, 2009 12:25 EST

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Posted by: Mark Cummuta in Best Practices Topic: Personal ManagementBlog: CIO Job Search: A Real Life Chronicle
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A new year brings new challenges and opportunities to anyone in a job search. This year, we job seekers are facing even bigger challenges due to the global economic recession. The outlook for IT jobs in 2009 is mostly grim, so job seekers have to use a different and more aggressive approach to finding a new job. As I noted several weeks ago, my job search strategies and job search project plan have enabled me to find and be a strong candidate for many more opportunities than those job seekers I know who are using more traditional tactics.
Consequently, when I meet with and assist other job seekers, they frequently ask me to share my "secrets". I tell them that the honest secret is really about knowing what you want to do, researching and planning how to go about reaching your goal, and then working harder than the next guy or gal to accomplish your goal. Repeat this process each day, each week, even each month if necessary, until you find the right opportunity for you and your family.
I've previously summarized the key secrets I use in my own job search in an article I wrote last year, 10 Secrets for Searching for a Job During A Recession. This article has been seeing a significant increase in traffic lately, and I would imagine that is because more and more people are being impacted by the continued downward spiral of our global economy.
Since writing that article, I have made two more observations about the job market - making that "12 Secrets" now - and have adjusted my own job search strategies to improve my odds. Specifically, I have increased my "time-to-delivery requirements" (how fast I respond to an opportunity), and I have expanded my marketing efforts.
11. Improve your time-to-delivery.
Job opportunities have been pulled off the market for many reasons over the past year. My personal experience shows that when faced with making the final decision on even their ideal candidate, most employers have not been willing to pull the hiring trigger.
But the market has shifted in 2009. Now, I am amazed not by how many jobs are being pulled off the market, but rather how quickly they are disappearing once posted. For the past several weeks hiring firms are posting positions again and are willing to make a hiring decision again. However, they have so many candidates available, and so many applicants applying, that opportunities disappear before I even get a chance to apply. I've spoken with recruiters who have apologized that a position was still online, even a mere 48 hours after posting, and that they were not taking any more resumes.
So my lesson learned is to move faster - in calling the recruiter or hiring company to show my interest, in delivering my resume and cover letter, and in following up to make sure they received it. By calling first, I get on their radar while also learning if the position is still open for new candidates. I also give them a definitive time to expect my resume, and verify if that meets their schedule, as well. And then, of course, I make sure to meet that scheduled delivery time!
12. Expand your marketing efforts.
I've previously discussed the importance of using multi-channel sales methodologies in your job search strategy. Since a job search is a sales process for the product or
Great comment on time of delivery (#11). While doing some interim consulting, I have helped with hiring (unfortunately no jobs appropriate for me...).
There are so many applications, it is overwhelming. One position yielded over 600 candidates (my client does post on multiple job sites). Late applications fall by the wayside due to the sheer volume.
They key is you must differentiate yourself.
#1 - network.... if you network your name/resume you can bypass (e.g.) 585 people and get to a narrow round of perhaps 15 people for consideration. You need to be qualified for the position - but surviving (or bypassing) the first cut by networking is huge.
#2 - cover letter - have a genuine cover letter with meat on it. Use a "T-Letter" cover letter format using the "you want/I have" context. If you are not familiar with a T-Letter, find some examples via a search engine. Few candidates use this eye catching format to get you to the next round of consideration. Again, differentiation is the key.
Another great blog post, Mark.
Good luck, all!
Rob,
Thanks for your great response!
I agree 110% about the need to differentiate yourself (in fact, I just posted a new blog entry today on exactly that, "Job Search: Four Ways to Stand Out and Differentiate Yourself in today’s Market – Certifications" (http://bit.ly/gmD7z).
I also liked your idea for using a T-Letter style cover letter. Great example of how to differentiate yourself.
Thanks again, Rob!
Blog: CIO Job Search: A Real Life Chronicle
LinkedIn: http://www.linkedin.com/in/MarkCummuta
Twitter: http://www.twitter.com/TriumphCIO/
Mark,
The job search has changed over the past few year. Employers are finding the quality and quantity of applicants is improving. For job seekers, visibility is key to being found. LinkedIn, Twitter and Facebook are tools which can boost your job search by increasing your visibility to recruiters and hiring managers. They provide an opportunity to demonstrate your expertise in your field and build partnership.
As a career coach, I still see people who are not leveraging the power of online networking to compliment face-to-face networking for their job search. These professional networking tools are important whether or not you are in career transition.
April M. Williams, "Networking Goddess"
Have the Courage to Change!
www.CyberLifeTutor.com
April,
I agree - the job search process has changed considerably over the past few years, and visibility is the key to being found. And that visibility must come from several channels.
In today's connected world, online visibility is a must for anyone in IT management. But employers also prefer to hire people they either already know or people that come recommended to them. The only way to do that is through networking and and relationship building.
Positive visibility is the key to success in this market.
Thanks again for your comments April!
Mark
Blog: CIO Job Search: A Real Life Chronicle
LinkedIn: http://www.LinkedIn.com/in/MarkCummuta
Twitter: http://www.Twitter.com/TriumphCIO/
These are very good tips from your article. I really hope that during the recession times, we can have the employment that we need. The tips that you just shared will make it easier for job hunters to be employed.
Anyway, if you need articles that will help you build that confidence and self esteem as a job hunter, you can visit the link I have provided.